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COMMONLY ASKED
QUESTIONS
DIRECTORIES
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Commonly
Asked Questions
As
you can imagine, we get a lot of questions
developing a LIPIZZANER Confiserie & Coffee
Shop or LIPIZZANER Depot. We´ve put the most
commonly asked ones here, to help you dtermine if
LIPIZZANER is the right franchise for you.
If
you´d like more information, be sure to fill out
and submit our brief Information request Form.
We´ll be back in touch with you right away.
- general Qualifications
- Financial requirements
- Coffee Shop Location
General
Qualifications
1.
What qualifications do you seek in potential
franchisees?
We are looking for franchisees
who want to build the brand and create
economic value. Ask yourself these questions:
- Do you want to share a
vision to become part of the
franchise system of choice?
- Do you enjoy the
LIPIZZANER brand and want to add to
its brand strength?
- Are you committed to
leading and managing your business?
If your answer to these
questions is yes, we could be the franchise
for you. We also want people who have
previous success in the coffee shop or retail
environment, supervisory or training
experience, and the necessary financial
resources to effectively develop the coffee
shops and depots.
2.
Is it necessary for me to work in my coffee shop
or store?
We believe that professional
management is critical to your shop´s
success. If you have prior restaurant or
coffee shop management experience, we
encourage you to actively rung the day-to-day
operations of your business. If not, you must
partner with a prefessional shop manager who
also has a vested interest in the business if
you are interested in a LIPIZZANER Confiserie
& Coffee Shop. If you are intersted in a
LIPIZZANER DEPOT, the professional restaurant
or coffee shop manager requirement does not
apply, although it is highly recommended.
3.
How much money can I make?
That´s a good question, and
one that depends on several factors, such as
your ability to manage the business, sales
volume, location, and operating cost
controls. These factors, and more, all effect
the profit a confiserie & coffee shop or
a store can expect to earn.
We strongly suggest you visit
with some of our existing franchisees to
discuss sales, operating costs, and
profitability. When we bign serious
discussions regarding our franchise programs,
we will provide you with the appropriate
Uniform Franchise Offering Circular.
Depending on the concept, historical
performance information may be included.
4.
How do I know if a LIPIZZANER CONFISERIE &
COFFEE SHOP or a LIPIZZANER DEPOT franchise is
right for me?
Like owning any business,
LIPIZZANER Confiserie & Coffee Shop or a
LIPIZZANER Depot franchise is not right for
everyone. You must be willing to work long
hours and be very comfortable with personnel
management, financial management, marketing,
and business development. In addition, you
should have strong communications,
motivation, and customer service skills. But,
keep in mind for the right person or company,
owning a LIPIZZANER Confiserie & Coffee
Shop or LIPIZZANER Depot can be an extremely
rewarding business opportunity.
Financial
Requirements
5.
What are the financial requirements for a
LIPIZZANER Confiserie & Coffee Shop, and
total investments?
A new franchisee must have a
net worth of at least € .......... with
liquid assets of at least €
................. Of thet €
................... must be available to
inject as cash equity.
The typical investment range
is € ........... to €
.................Here is a breakdown of those
expenses:
Franchise fee: €
...................
Location: € ................
Construction: € .............. to €
.............
Equipment: € ............... to €
.............
Start-up and working capital: €
.............. to € ...............
Keep in mind, variances
specific to an individual project could
increase or decrease this range. As we work
with you, we´ll be able to estimate an
investment range for your specific project.
6.
What are the financial requirements for a
LIPIZZANER Depot, and total investments?
A new franchisee must have a
net worth of at least € .......... with
liquid assets of at least €
................. Of thet €
................... must be available to
inject as cash equity.
The typical investment range
is € ........... to €
.................Here is a breakdown of those
expenses:
Franchise fee: €
...................
Construction: € .............. to €
.............
Equipment: € ............... to €
.............
Start-up and working capital: €
.............. to € ...............
Again, this range could
increase or decrease, depending on the
individual project.
7.
Does LIPIZZANER offer any special programs to
help me become a franchisee?
Absolutely! We offer a variety
of programs, based on your level of
experience, financial situation, and ability
to operate one or more coffee shops or
depots.
8.
What are the ongoing fees LIPIZZANER charges?
For the LIPIZZANER Confiserie
& Coffee Shop, ongoing royalties are 5%
of sales, which are collected monthly. For
the LIPIZZANER Depot, ongoing royalties are
6% of sales, also collected monthly. For all
concepts, franchisees are required to pay a
sales promotion fee at a rate of 3% to 6% of
sales.
Coffee
Shop / Depot Location
9.
Where can I develop a new location?
We have focused our
development activity of LIPIZZANER Confiserie
& Coffee Shops in certain specific market
areas. If you are interested in a single unit
LIPIZZANER Confiserie & Coffee Shop or
LIPIZZANER Depot, we are only developing in:
Canada (all)
California
Chicago, IL
Florida (central)
Boston
Osaka
Tokyo
Hongkong
United Arab Emirates (all)
Hamburg
Paris
London
Dublin
Zürich
Barcelona
Brügge
Amsterdam
Milano
Trieste
Venice
Rome
Prag
Budapest
Bratislava
Sofia
Moscow
St. Petersburg
Oslo
Stockholm
LIPIZZANER Depots are
generally available throughout the above
countries.
10.
Who determines the location of my LIPIZZANER
Confiserie & Coffee Shop or LIPIZZANER Depot?
Your specially assigned Real
Estate Development Manager provides you with
site selection criteria, to help you evaluate
the attributes of a specific location. Once
you propose a site, LIPIZZANER conducts an
analysis and review of thet site. The market
analysis is based in numerous factors,
including retail activity, traffic volume,
restaurant saturation, residential
population, and property costs.
11.
What if I have an ideal LIPIZZANER location
available?
If you are a Real Estate
broker or individual who has a specific site
available, please send the details to:
Site Development
Lecon Products Ltd. / Lipizzaner Division
You can also fax the
information to ++43-1-405 74 71 or send it
via eMail to office@lecon.com.
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